Strategy Director | Strategy | Ghana

<h4>Role Summary</h4> <p>The Strategy Director will lead the agency’s strategic capabilities, with an acute understanding of how communications and culture, technology and platforms, intersect in the mind of the consumer. Additionally, He/she must be able to analyze data and insights to create compelling solutions for today’s digital first audiences.</p> <p>He/she will be required to work closely with senior agency teams across account management, creative, technology and media to formulate a compelling on & offline strategy for our client’s businesses. This role is also pivotal in solutioning for platform and products to power agency's own product strategy in areas of – social listening, CX and other data tools.</p> <h4>Key Responsibilities & Accountabilities</h4> <ul> <li><strong>Strategic Planning and Implementation: </strong>Make & present annual, quarterly or periodic strategy presentations for the different client business units in a global work environment. Lead and drive thought & development of various media marketing plans</li> <li><strong> Marketing Planning: </strong>Define & own marketing calendars and promotional strategies to meet the organizational objective. Work on the 30-60-90 days & long-term plans</li> <li><strong> Data Analytics: </strong> Define data analytics approach & mindset for the business & activate necessary actions for business growth. Analyze the customer patterns for higher returns. Set goals, interpret metrics, and implement projects that will improve business performance, visibility, and revenue</li> <li><strong> Business & Category Monitoring: </strong>Constantly keep track of prospects and bringing marketing insights by analyzing competitions marketing, category trends & other macro & micro aspects</li> <li><strong> Sponsorships and Partnerships: </strong>Identify, evaluate, and make recommendations for client’s participation in sponsorships & other brand partnerships as relevant</li> <li><strong> Growth Hackathons: </strong>Organize and lead periodic growth hackathons with key clients as may be agreed upon with the business lead to position Ogilvy as indispensable strategic and creative partner.</li> <li><strong>  Business Development: </strong>Contribute to new business development including pitches with strategic planning.</li> </ul> <h4>KPIs</h4> <ul> <li><strong>In three months: </strong>Expected to have full understanding of our client business association & your role. role. Understand the different stakeholders within the agency and start building a relationship with them. Ability to lead strategic discussions with clients and internal stakeholders</li> <li><strong>In six months: </strong>Be visible as key POC of your team within the agency as well as with clients. Proactively drive the strategic initiatives & response to the client requirements & briefs. Have a full understanding of what is happening on the client’s business & work accordingly. Ability to start leading long term & short-term strategic planning for the client and pitches</li> <li><strong>In twelve months: </strong>Be the seamless bridge between local clients & regional/global agency team for strategic planning initiatives. Develop case studies for internal use and for local, regional and international awards across the key disciplines in the agency.</li> </ul> <h4>Professional, Technical Skills & Previous Experienced Required</h4> <ul> <li>Must have at least 10-12 years of experience in a strategic discipline, with a digital, communications or consulting background</li> <li>Product strategy and design thinking is a requirement, with a significant amount of this experience devoted to work in digital environments.</li> <li>Brand and communications planning experience is a must, as is business strategy</li> <li>Understands how business, brands and customers interact, with deep knowledge of the role that technology plays in this relationship.</li> <li>Experience in insight and idea generation, can judge ideas for their distinctiveness, relevance and effectiveness.</li> <li>Ability to translate strategic recommendations into actionable experiences, products, and</li> <li>Familiarity with a wide range of qualitative and quantitative research techniques, ability to design and implement measurement plans.</li> <li>Can clearly and persuasively frame and communicate strategic recommendations to senior audiences, internally and externally.</li> <li>Team player with strong leadership skills, able to manage people across multiple projects under high pressure.</li> <li>Organized, professional, proactive, clear & concise communication style, simple language & high cultural awareness.</li> <li>Track record of nurturing and mentoring younger strategists/ analysts</li> </ul> <h4>Company Overview</h4> <p>Ogilvy Africa is the largest network agency on the continent catering to 40 countries with a team of ~900 people across Central, East and West Africa. Headquartered in Nairobi - Kenya, Ogilvy Africa manages a portfolio of over 100 brands for clients such as AB Inbev, Airtel, Africa CDC, Bill & Melinda Gates, Coca-Cola, Diageo, Distell, Equity Bank, Exxon Mobil, Kenya Airways, Mastercard Foundation, Mondelez, NCBA, Nestle, Philips, PWC, SAB Miller, Sanlam, Standard Chartered, Total, Tullow, UNICEF, Unilever, Visa, Vodafone and WWF amongst others.</p> <p>We offer services across the full spectrum of marketing domains including advertising (on and offline), Customer Engagement & Commerce, Digital Transformation, Shopper Marketing, Media, PR & Influence; all under one unified setup. We’ve also created proprietary marketing products in areas such as real-time marketing, social intelligence, virtual experiences, influencer management, e-commerce enablement and content hubs. Our unique operating model, One Ogilvy, allows clients and brands to cut the complexity of agency structures and create seamless omni-channel experiences for their consumers, across touchpoints. Fueled by the holy trinity of content, data and technology; Ogilvy Africa strives to be the best-practice agency model, for Developing & Emerging markets.</p> <p>In our 20+ years in Africa, we have won the highest number of regional and global awards for the region including Cannes Lions, Clio awards, Dubai Lynx Festival, SABRE Awards (Global and Africa); to name a few.</p> <p>Ogilvy is a leading global creative network of WPP. Launched by David Ogilvy over 70 years ago, it’s referred-to as the Agency of Giants, by several industry experts.</p> <h4>Ogilvy Africa Beliefs</h4> <ul> <li><strong>People need regular OS upgrades:</strong> Even the best OS will be obsolete tomorrow unless its constantly upgraded. Same is true for people.</li> <li><strong>We need more cows than milk men: </strong>We are a culture of practitioners, not managers. We contribute before we comment.</li> <li><strong>Creative about creativity:</strong> Creativity is, and will always be, our differentiator. Creativity now includes holy trinity of Data -Content -Tech.</li> <li><strong>Diversity is a competitive advantage:</strong> New profiles, new skills, new styles of leadership make us a stronger company.</li> <li><strong>Collaborative advantage > Competitive advantage:</strong> Find partners who are on top of their game at the skillset we need. It’s the only way to scale at the speed without pretending to have all the answers.</li> <li><strong>Team > Individual:</strong> You get a lot more done when everyone stops worrying about who gets credit at the end. Teams Succeed; individuals fail.</li> <li><strong>Fail often, fail fast:</strong> We see entrepreneurs in all our people and encourage a culture of pilots. Test, succeed and scale; or fail-fast learn, learn from the failure, and start something new.</li> </ul> <p> </p> <p> </p> <p> </p> <p> </p>