Sales Controller
Location: Toyota Tamworth
Salary: up to £55000 OTE
Contract: Permanent - Full Time
Must Have: Previous experience in a Sales Controller/Transaction Manager/Business Manager within the motor trade.
About Steven Eagell
As an established, family-run automotive retailer in the UK, Steven Eagell Group specialises in the sale of new and used vehicles, alongside comprehensive aftersales services. We take pride in offering a wide range of exciting career opportunities across sales, customer service, technical, administrative and management roles from entry-level positions through to senior leadership.
As a family-run business, we value teamwork, integrity and long-term career development, creating an environment where individuals can grow and thrive. Whether you have a passion for sales and delivering exceptional customer experiences, strong organisational and financial skills, or technical expertise in automotive diagnostics and repair, there is a place for you within our team.
Your Responsibilities as a Sales Controller:
- Talks with and listens to customers to build rapport and understands their requirements.
- Qualifies own understanding of the customer’s needs – through discussion and gauging the customer’s reaction to alternative options – to build the closest possible match between the product and customer.
- Demonstrates the most suitable options to the customer, understanding and adapting to their buying strategy and encouraging them to experience the product through a test drive.
- Uses in-depth product knowledge to guide the customer towards the best choice for them.
- Works with colleagues and other teams across the Centre to provide continuous improvement and seamless service to customers (e.g. attending to Aftersales customers, with the aim of obtaining new business).
- Ensures opportunities for sales by other teams are followed up by the most appropriate specialist (e.g. Fleet Sales).
What we are looking for in a Sales Controller:
- Previous experience in a Sales Controller/Transaction Manager/Business Manager within the motor trade.
- A proven track record of delivering outstanding customer service while supporting a busy sales operation.
- Confident managing multiple customer enquiries and administrative tasks simultaneously, maintaining accuracy under pressure.
- Highly organised, with excellent time management skills and the ability to prioritise competing workloads effectively.
- Strong communication and interpersonal skills, with the confidence to build positive relationships with customers and colleagues.
- Proactive and solution-focused, taking ownership of tasks and seeing them through to completion.
- Comfortable working in a fast-paced retail environment where priorities can change quickly.
- Self-motivated and able to work independently while contributing positively to a collaborative team.
- Target-driven, with an understanding of how excellent administration and customer service contribute to sales performance.
- IT literate, with experience using CRM, dealership management, or other sales administration systems (or the ability to learn new systems quickly).
- Keen to develop product knowledge and stay up to date with business processes and industry developments.
What we offer you:
- 25 days annual leave + Bank Holidays and your Birthday Off
- Long Service Awards / Colleague Recognition
- Enhanced Maternity / Paternity at qualifying service length
- Car Benefit Scheme after successful completion of a probation period
- Sales Incentives
- Comprehensive training provided
- Company pension scheme
- Death in Service
- Access to high street discounts through Perk Box
- In-house, manufacturer & professional qualifications
- Staff referral scheme
- Access to medical cover through Simply Health